London Mutual is on the shortlist for ‘Most Innovative New Product or Service’ for our Commodo card loan product, and ‘Best Innovation in Financial Inclusion’ for our Family Saver Loan in the 2021 Financial Services Forum Awards for Innovation. Other contenders include leading brands such as Starling Bank and Legal & General.
The Financial Services Forum describes itself as “a membership community of senior marketing leaders in financial services.” The Forum has given the awards since 2018 in order to recognise “the importance of innovation in financial services, and its vital role in engaging with and empowering customers”. Previous winners include TSB Bank and NS&I.
Responding to the news, Head of Business Development Ben West said:
“We are proud that over the past year, our team have been able to rapidly innovate new products and services to support our members through the pandemic, including the most financially vulnerable.
It is particularly pleasing, as a credit union, to be shortlisted alongside household names. It is a reminder that as well as having a well-deserved reputation for ethics and inclusion, credit unions are, in many cases, at the forefront of driving innovation to benefit our customers and the wider community.”
The winners will be announced at an online awards ceremony on Thursday 27th May.
Full Shortlist
Best Innovation in Financial Inclusion
- Collective Benefits
- London Mutual Credit Union
- Starling Bank
Most Innovative New Product or Service
- Collective Benefits
- HUB Group (part of Just Group plc): Destination Retirement
- Legal & General: Protect
- London Mutual Credit Union
- Starling Bank: Connected Card
- StepChange Debt Charity
- The Big Exchange
